The Man Who Ran a Carnival Attraction That Saved Thousands of Premature Babies Wasn’t a Doctor at All

Martin Couney

Nurses in starched white uniforms and doctors in medical coats tended to babies in glass and steel incubators. The infants had been born many weeks premature and well below a healthy birth weight. Stores didn’t make clothes small enough to fit their tiny, skeletal frames so the nurses dressed them in dolls’ clothes and knitted bonnets.

A sign above the entrance read “Living Babies in Incubators” in letters so large they could be read from the other end of the Chicago World’s Fair grounds, which took place over 18 months in 1933 and 1934. The infant incubator exhibit was built at a cost of $75,000 (worth $1.4 million today) and was painted in a patriotic red, white and blue.

The men in charge were leading Chicago pediatrician Dr. Julius Hess and Martin Couney, who was known across America as “the incubator doctor.” Couney was a lugubrious man in his 60s, with thinning gray hair, a mustache and a stoop, something he jokingly attributed to a lifetime of bending over babies. Couney and Hess employed a team of six nurses and two wet nurses.

Martin Couney had run infant incubator exhibits, in which premature babies were displayed to the public, for more than three decades, most famously at Coney Island in New York City. He had long been regarded by desperate parents as a savior, one who offered medical help to babies written off as “weaklings” by mainstream medicine.

But for Hess, who was accustomed to carrying out his work in a more conventional hospital setting, this was a career first. 

The exhibit was a hit with the Chicago public who paid 25 cents and flocked by the hundreds of thousands to see the babies.

To celebrate the success of their facility, Couney organized a “Homecoming” celebration on July 25, 1934, for babies who had “graduated” from the incubators at the Chicago’s World’s Fair the previous summer. Of the 58 babies Couney and Hess had cared for in 1933, 41 returned with their mothers for the reunion. The event was broadcast live on local radio and across the fairgrounds.

On the radio program, Couney’s exhibit was portrayed by the announcer not as a frivolous sideshow spectacle, but as an invaluable medical facility:

The Incubator station for premature babies…is not primarily a place of exhibiting tiny infants. Instead, it is actually a lifesaving station, where prematurely born babies are brought from leading hospitals all over the city, for the care and attention that are afforded. The place is spick and span, with doctors and graduate nurses in constant attendance...